1 (770) 807-7223Slingshot Product Development Group's VP of Design, Noah McNeely, and Material Scientist, Nigel Flynn, recently spoke for a group of Gwinnett County businesses as part of a guest lecture and workshop series aimed at supporting the growth of the small business community. The following is an exerpt from the article about the August Small Business U:
Noah McNeely and Nigel Flynn with Slingshot Product Development presented "Brainstorming: Developing the Right Product by Solving the Right Problem" at the August Small Business U.
McNeely offered this piece of advice to attendees: "Create products and services because you should, not because you can." McNeely explained that identifying consumer needs is the first step of solving the problem.
In terms of product development, Flynn said the key part to growing revenue with your products is through innovation.
"You must either sell more products, acquire or merge with another business or innovate by creating new products."
You can read the rest of the article here: Gwinnett FOCUS.
Slingshot is one of the Southeast's leading product design and development organizations. The company's development teams utilize unique and proven strategies to rapidly launch products for clients in a variety of industries, including consumer products, medical, electronics, military/security, automotive, aerospace, toys, and other categories. Slingshot has developed products with dozens of corporate clients including The Coca-Cola Company, Plantronics, Conair, Kimberly Clark, CharBroil and Lockheed, as well as with innovation-based start-ups.
The company offers a full range of product development services including ideation, conceptual design, prototyping, engineering, design for manufacture, packaging and program management. Additionally, sourcing and manufacturer coordination services are offered through Slingshot's Asia office near Shanghai, China.
Slingshot Product Development Group was founded in 2001 by Sam Zaidspiner, President; George Hatzilias, Vice President of Engineering; and Noah McNeely, Vice President of Design.
The Gwinnett FOCUS is a publication of the Gwinnett Chamber of Commerce. As one of the largest and most successful chambers in the Southeastern United States, the Gwinnett Chamber has a finger on the pulse of the community and is able to identify and target issues of importance to businesses in the county. Within the Chamber, businesses of all sizes have a strong voice and powerful impact on important community issues.
The Chamber also offers free-flowing channels of communication with local and state officials on a regular basis. Our economic development team also facilitates the establishment of new businesses and the expansion of existing ones, creating more paying customers to consume more goods and services, more jobs closer to home and a more balanced tax base.
Finally, the Chamber has a strong alliance with government, education, homeowners and businesses to create a better community for everyone.
