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Slingshot's Innovations in the News

January 14, 2008 - Clarity C4230 phone - Consumer Electronics Show 2008

CES Report, Posted by: Dennis Hissink

Thanks to the unique handset design of its newest amplified telephone, the sound of phone conversations are a little sweeter for customers of Clarity, the nation's leading supplier of amplified telephones. The Clarity C4230 phone features a unique ergonomic design with a scooper-shaped sound chamber ear piece - resembling an ice cream scooper - which serves to make telephone conversations louder, clearer and more comfortable for the millions of people who experience hearing or mobility challenges. Demand for the new C4230 has been building since the announcement of the product's development--already becoming a top-selling item for Clarity, through aggressive pre-ordering by Clarity Authorized Distributors.

Clarity C4230 amplified phone - Conversations

"We really took a new approach with the C4230," explained Carsten Trads, president of Clarity. "From the beginning we looked at how we could get the loudest, most comfortable conversations out of a cordless amplified telephone that also interacted in the best way possible with our end users. So we researched the interface, ergonomic factors, and digital sound processing to create a product that truly meets and exceeds our customers' expectations. Interestingly, we discovered that an ice cream scooper provides an interface that is easy to hold and use.

Clarity C4230 phone - Design and Price

And the scooper-shaped design actually creates a fantastic acoustic chamber for our telephone. The C4230 is available for the suggested retail price of $269.95 through Clarity Authorized Distributors and online at: clarityproducts.com. Amplifying incoming sounds up to 50 decibels, the C4230 uses patented Digital Clarity Power technology to make sounds not only louder, but clearer and easier to understand.

Clarity C4230 telephone - Digital answering machine

The Clarity C4230 is also the only telephone to feature an amplified speaker phone base with a variable speed playback digital answering machine. This feature allows users to check messages through the portable handset or the amplified speakerphone. The variable speed playback allows users to slow down message recordings to make them easier to understand. The only amplified cordless telephone to utilize true 5.8GHz transmission between the handset and base, the Clarity C4230 is able to ensure callers experience less interference than with many other types of cordless telephones. Additional features include adjustable volume, tone and balance, as well as, visual and tactile ring indicators.


About Slingshot Product Development Group

Slingshot is one of the Southeast's leading product design and development organizations. The company's development teams utilize unique and proven strategies to rapidly launch products for clients in a variety of industries, including consumer products, medical, electronics, military/security, automotive, aerospace, toys, and other categories. Slingshot has developed products with dozens of corporate clients including The Coca-Cola Company, Plantronics, Conair, Kimberly Clark, CharBroil and Lockheed, as well as with innovation-based start-ups.

The company offers a full range of product development services including ideation, conceptual design, prototyping, engineering, design for manufacture, packaging and program management. Additionally, sourcing and manufacturer coordination services are offered through Slingshot's Asia office near Shanghai, China.

Slingshot Product Development Group was founded in 2001 by Sam Zaidspiner, President; George Hatzilias, Vice President of Engineering; and Noah McNeely, Vice President of Design.

About About Clarity

Clarity®, a Division of Plantronics Inc. (NYSE:PLT), is a leading supplier of amplified telephones, notification systems, assistive listening devices and other communications devices for the hearing loss and deaf markets. A leader in sound amplification, Clarity's patented technologies, Clarity® PowerTM and Digital Clarity PowerTM, provide customized solutions for customers who otherwise could not communicate easily and effectively with the outside world. As more people begin to address their hearing needs, Clarity will continue to provide effective technologies that are simple and easy to use. The company began in 1969 as a telecommunications manufacturer, and was acquired in 1986 by Plantronics, Inc., a leading provider of headsets to business and individual consumers worldwide. For more information about Clarity and its products, please call 1-800-426-3738 or visit www.clarityproducts.com.

About Plantronics

In 1969, a Plantronics headset carried the historic first words from the moon: "That's one small step for man, one giant leap for mankind." Since then, Plantronics has become the headset of choice for mission-critical applications such as air traffic control, 911 dispatch, and the New York Stock Exchange. Today, this history of Sound InnovationTM is the basis for every product we build for the office, contact center, personal mobile, entertainment and residential markets. The Plantronics family of brands includes Plantronics, Altec Lansing, Clarity, and Volume Logic. For more information, go to www.plantronics.com or call (800) 544-4660.

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