Case Studies

Coca-Cola: Off-Grid Cooler and Vending Machine

Slingshot provided a multidisciplinary team to overcome multiple complex electrical, mechanical, and experience design challenges, to create two stunning trade show pieces. The concept products sparked enthusiasm for Coca-Cola’s 2020 vision of environmental responsibility.

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Trade Show Showdown

Project details


To create the “concept car” equivalent for beverage cooler and vending machines

Coca-Cola approached Slingshot to create an environmentally preferable concept cooler and vendor for an important upcoming trade show.

  • Designed an evolutionary aesthetic design.
  • Created an immersive interactive user experience.
  • Represented the use of hydrogen powered fuel cells as a future energy source.
  • Designed and incorporated a novel vending mechanism for vertical bottle presentation to the customer.
  • Designed a lithium ion battery system into a complex electrical system.
  • Achieved the trade show deadline.
  • Overcoming the challenge of simulating a hydrogen fuel cell system with a lithium ion battery.
  • Safely locating the lithium ion battery system within the design of the beverage cooler and vending unit.
  • Fine-tuning the LED and sound system to create an immersive experience.
  • Sourcing and managing multiple vendors to create two custom-designed products.